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Showing posts from September, 2016

Branding yourself as an artiste in 2016

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I Iove Apple even though I still don't own an iPhone after I lost my iPhone 4s. I love Apple because of branding and Steve Jobs. Today in history Apple debuts its iconic “Think Different” television commercial, complete with accompanying print ads. The most famous tagline in Apple history, the line doesn’t just articulate how Apple is different from other computer companies — but also how Apple under the leadership of Steve Jobs will differ from the floundering, money-losing Apple of the earlier 1990s. I kno w I'm blowing "nonfa" but then what do you personally think about Apple? As global brand,  a national brand and a modern brand. There are some artists who have created a strong brand for themselves like kanye, Jay-Z, sarkodie, Amakye Dede, EL (saf its still under construction...lol), Kojo Antwi to mention a few. The big question is how was it created?  How were they able to it? Is there any secret? To every successful brand,  there's a secret behind i...

GHANA MUSIC: The revolution will not be televised

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So I wrote an article on the new era and someone sent me this mail after he read it. "Dude, you said what I thought but how are we going to know the new era is started or starting?" So I decided to write a part two on the new era well I must say I'm no genius in this music thing. I am just a blogger who accidentally created a music store. So I don't know much. lol So what is revolution?  A revolution is basically a fundamental change in something,  be it political or anything else.  Era? Era is a span of time. New? Is new lol new is first time something. After all these "nonfa" (nonfa is a Ghanaian term for not needed stuff or out of way). I would shift back to how the revolution will be starting. I must admit,  the revolution has already started. You need not to be schooled on it. When hiplife started in the late 90s and early 2000s nobody saw it becoming something bigger like we see now. Adults hated hip-life back then. I remember my Dad used t...