Isaac Kwame Owusu

Steve Jobs applied the same strict rules to himself, of course. He spent the two days preceding the keynotes rehearsing. "On the first day he worked on the segments he felt needed the most attention. Steve Jobs keynotes were the most important and efficient means of communication for Apple. After all, this is how most of the world would ever see Apple — and Jobs, for that matter. They were used not only to attract the media's attention to new products, or to boost the faith of Apple fans worldwide, but even as an internal tool of communication. Indeed, the secrecy of the company made it so that most employees heard of their company's strategy and new products at keynote unveilings, while watching them in closed circuit TVs on campus. After watching Jobs unveil the iPhone in 2007, Steve's old friend Alan Kay qualified the show, often considered Steve's best, with the words: "Steve understands desire." The product managers and...

I Iove Apple even though I still don't own an iPhone after I lost my iPhone 4s. I love Apple because of branding and Steve Jobs. Today in history Apple debuts its iconic “Think Different” television commercial, complete with accompanying print ads. The most famous tagline in Apple history, the line doesn’t just articulate how Apple is different from other computer companies — but also how Apple under the leadership of Steve Jobs will differ from the floundering, money-losing Apple of the earlier 1990s. I kno w I'm blowing "nonfa" but then what do you personally think about Apple? As global brand,  a national brand and a modern brand. There are some artists who have created a strong brand for themselves like kanye, Jay-Z, sarkodie, Amakye Dede, EL (saf its still under construction...lol), Kojo Antwi to mention a few. The big question is how was it created?  How were they able to it? Is there any secret? To every successful brand,  there's a secret behind i...

Regular readers of this blog may have noticed that I really like Steve Jobs as an Innovator, a dreamer and doer. I have watched countless documentaries and read articles on him but have never read any book on him before so I decided to read the Authorized biography of the Apple founder by Walter Isaacson and this is my take on the book :) Steve Jobs, Isaacson’s biography makes clear, was a complicated and exhausting man. “There are parts of his life and personality that are extremely messy, and that’s the truth,” Powell tells Isaacson. “You shouldn’t whitewash it.” Isaacson, to his credit, does not. He talks to everyone in Jobs’s career, meticulously recording conversations and encounters dating back twenty and thirty years. Jobs, we learn, was a bully. “He had the uncanny capacity to know exactly what your weak point is, know what will make you feel small, to make you cringe,” a friend of his tells Isaacson. Jobs gets his girlfriend pregnant, and then denies that the child is hi...

In a Quora thread answering the question "Do billionaires know something that normal people don't?" Patrick Methieson noted a Jobs quote that encapsulates the "billionaire mentality": "Everything around you that you call life was made up by people that were no smarter than you and you can change it, you can influence it, you can build your own things that other people can use." It's something that all wealthy people tend to internalize, explained Methieson, a venture investor who has worked with billionaires: "Billionaires realize that the world is pliable. With enough pressure applied to an endeavor, sufficiently resourceful people really can change the world. Contrast that with the rest of us who are more likely to assume the state of the world as static, or given. " Self-made millionaire Steve Siebold, who interviewed over 1,200 of the world's wealthiest people before writing "How Rich People Think," echoes th...

This is a continuation of the "THINGS THAT CHANGED ME" series after keeping you in waiting for a week now, in case you did not start the series with us you can read it here .  Apple’s remarkable rise, coupled with Steve Jobs’ recent death, has prompted quite a few people to reflect on the historical impact of the “Think Different” ad campaign and the “To the crazy ones” commercial that launched it. There have been a lot of different accounts of how the work was created, who conceived it, and how it was presented to Jobs, so I thought now was a good time to share my own perspective and give you an inside look. Voiceover for Think Different Richard Dreyfuss reads the voiceover: Here’s to the Crazy Ones. The misfits. The rebels. The troublemakers. The round pegs in the square holes. The ones who see things differently. They’re not fond of rules. And they have no respect for the status quo. You can quote them, disagree with them, disbelieve them, glorify or...

Today is a very special day, it happens to be Epiphany and my birthday, I thought it is a time to inspire my many cherished readers on this blog as I always do with these quotes for meditating . I've lost, I've gained, family is closer and tougher than ever before, loved ones lost, and new friends found. There has been many times where I've been found on my knees in prayer for hours (relentless) and other times leading a group of people in prayer, my faith (that I love to share) is an everyday awakening (to me) that people, lives, and circumstances can change for the better OVER TIME. I look back at 2015's huge challenges that I've overcome, shared with others, and have once again found myself... To say thank you and BRING ON 2016, much works to be done! - Mathew DeRemer “We don’t get a chance to do that many things, and every one should be really excellent. Because this is our life. Life is brief, and then you die, you know? And we’ve all chosen ...

High school experience at Presec, Legon was great and was phenomenal beyond our imaginations, we learnt much and one of the things was “BECOMING SUCCESSFUL IN LIFE” the whole campus is filed with that spirit and we all had diffrent ways into becoming successful. We use to search about successful people , my favorite used to be Warren Buffet until I chanced on an article about “STEVE JOBS” titled “ The man who changed the world” i said to myself “ what do you do mean by changing the world ” until I got to know about Apple and Pixer stories all my questions were answered after reading the speech below.    STEVE JOBS’ STANFORD SPEECH I am honored to be with you today at your commencement from one of the finest universities in the world. I never graduated from college. Truth be told, this is the closest I've ever gotten to a college graduation. Today I want to tell you three stories from my life. That's it. No big deal. Just three stories. The first story is about...